Itako City is known for its annual Iris Festival and the traditional Ayame Matsuri, showcasing thousands of irises in June. The city sits along the shores of Lake Kasumigaura, making it ideal for those interested in waterside living and activities. Nearby, one can explore the historic Kashima Shrine and enjoy local delicacies like unagi (eel). Itako also offers a peaceful countryside setting with easy access to larger urban areas.